Sr Analyst - Direct Mail, Prospect Marketing

Remote, USA Full-time Posted 2025-02-21

You Lead the Way. We've Got Your Back. With the right backing, people and businesses have the power to progress in incredible ways.

When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, you'll learn and grow as we help you create a career journey that's unique and meaningful to you with benefits, programs, and flexibility that support you personally and professionally. At American Express, you'll be recognized for your contributions, leadership, and impact-every colleague has the opportunity to share in the company's success.

Together, we'll win as a team, striving to uphold our company values and powerful backing promise to provide the world's best customer experience every day. And we'll do it with the utmost integrity, and in an environment where everyone is seen, heard and feels like they belong. Join Team Amex and let's lead the way together.

The U.S. Consumer Services Team is responsible for our suite of consumer products, services, and experiences in the U.S., including our premium, cobrand, cash back, and lending portfolios, Membership Rewards, Global Travel & Lifestyle Services, the Centurion Lounge network, our Global Dining and Resy businesses, U.S. Consumer Banking, and best-in-class marketing programs across customer, prospect, and partner channels.

The USCS team is focused on making membership an indisputable competitive advantage and helping each other become better leaders every day. The U.S. Consumer Marketing team (USCM) is part of the US Consumer Services Group and is responsible for making membership essential by creating and delivering world class marketing for our differentiated products and services that drives demand and inspires engaged card members across the customer lifecycle.

How will you make an impact in this role? Overview: Direct mail is a key channel for driving new Cardmembers to American Express. The Senior Analyst will play an integral part in driving new premium card acquisitions, leveraging data and advanced segmentation capabilities to make informed decisions and design robust test and learn plans.

This is an exciting opportunity for a high performing candidate who wants to innovate and gain channel ownership. Working with the Senior Manager and alongside 2 other Senior Analysts on the team, they will work on the strategy, execution and analysis of direct mail acquisition campaigns. This individual will also play a substantial role in tracking, understanding and presenting on performance marketing for their product(s).

Responsibilities Develop winning creatives, offers, and segmentation to drive higher response and spend. Collaborate with key partners to drive flawless execution of Direct Mail campaigns. Due to the complexity of the systems and processes, this person must demonstrate high strengths in organization and attention to detail.

Report & track results. Draw insight and linkages from multiple sets of data. Qualifications Strong organizational skills with relentless attention to detail Ability to multitask, stay organized, and operate effectively under changing or stressful conditions Proven analytical and problem solving skills Excellent verbal and written communication skills Adeptness for building and leveraging relationships Positive attitude and commitment to success Creative thinker with a strong customer focus Proficient in Excel, PowerPoint and other Microsoft office software At least 1-2 years marketing experience Bachelors Degree Preferred Salary Range: $55,000.00 to $105,000.00 annually + bonus + benefits The above represents the expected salary range for this job requisition.

Ultimately, in determining your pay, we'll consider your location, experience, and other job-related factors. We back our colleagues and their loved ones with benefits and programs that support their holistic well-being. That means we prioritize their physical, financial, and mental health through each stage of life.

Benefits include: Competitive base salaries Bonus incentives 6% Company Match on retirement savings plan Free financial coaching and financial well-being support Comprehensive medical, dental, vision, life insurance, and disability benefits Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need 20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy Free access to global on-site wellness centers staffed with nurses and doctors (depending on location) Free and confidential counseling support through our Healthy Minds program Career development and training opportunities For a full list of Team Amex benefits, visit our Colleague Benefits Site. American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law. We back our colleagues with the support they need to thrive, professionally and personally.

That's why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days) or fully virtually Employment eligibility to work with American Express in the U.S. is required as the company will not pursue visa sponsorship for this position.

US Job Seekers/Employees - Click here to view the 'Know Your Rights' poster and the Pay Transparency Policy Statement. If the links do not work, please copy and paste the following URLs in a new browser window: https://www.dol.gov/agencies/ofccp/posters to access the three posters.

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